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TTC Turns 10

02/05/2015
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A lot can happen over a span of a decade. In the case of The Thomas Collective, a lot did happen, and we have officially reached the milestone that sets apart the new from the established.

It’s been a ride: the last decade saw up playing polo on elephants in Nepal, challenging men to wear kilts on national television, even developing an intern program to monitor the endangered coral reefs of Thailand. We also grew our expertise across the digital landscape, where we’ve performed virtual blogger tastings of Chilean wines and Scottish whiskies, built up a substantial Facebook following for a multitude of consumer products brands and annihilated the social stigma of embarrassment towards urinary health by creating the sassy, social media superhero AZO Girl.

This first year of establishment was the growth of our portfolio to include some of the most interesting brands around, while winning them some of the top awards in the industry. What’s next? To initiate the next decade of work, TTC has announced the “TTC Ten,” pledging to support 10 U.S. nonprofit organizations over the next five years. We’re hoping to bring to the field of selected organizations, real solutions created by right brain thinking and left brain creativity.

A Mixologist In Your Kitchen

01/14/2015
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Image: psfk.com

The Nespresso of craft cocktails is here: Somabar, a phone-controlled mixology machine, lets you create craft cocktails with the touch of a button, or two. How does it work? Fill the Somabar with pods that include your favorite ingredients—from alcohol to juice and syrups. It’s all you’ll need to shake up the evening.

Need to get your hands on this crafty gadget? Get over to Kickstarter.

Rise and Shine

01/09/2015

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It’s not a secret that life in an agency comes with long work hours, so the TTC team was keenly interested in a new app, designed for people that find it difficult to wake up.

Wakie harnesses the power of a global social media community to wake each other up with live phone calls. Yes, it is a social alarm clock: a stranger agrees, with no promise of compensation, to call you in the morning, asking you questions to keep you awake, thus eliminating the need for a snooze button forever.

Weird? Possibly. Innovative? Yes. Concievable to get to the gym before the office opens? Well, that might be a bit of a stretch, but we’re game to try.

A Slice of New York

01/08/2015
Photo: EarthCam

Photo: EarthCam

New York City is widely recognized as the epicenter of the world, but have you ever taken a close look at the intricate details of our unique and complex culture? Now you can. Every Sunday, a photographer captures and publishes a slice of New York in panoramic photographs. From the Bronx to Brooklyn and everything in between, see what makes the Big Apple vibrate!

Flat Whites Come to Starbucks

01/07/2015
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Flat White Coffee Photograph: David Parker/Alamy

What is a Flat White, you may ask? And why do we want it at Starbucks? A Flat White is a double shot of espresso combined with foamed milk that should be heated all the way through so that it has a consistent texture, and it is typically smaller than both a latte and a cappuccino, though Starbucks will serve it in all sizes. Both Australia and New Zealand claim to have invented the drink, but now that it will be at Starbucks, it’s officially gone global.

Cold Weather, Hot Chocolate

01/06/2015
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This boozy hot chocolate is on the NoMad Bar’s new brunch menu. Photo: Melissa Hom

If there’s one good thing about freezing temperatures, it’s the delicious hot chocolate that comes with it. Check out these 12 exotic hot chocolates around the city this winter, spiked with ingredients like lavender, salted caramel, brownie batter, and booze.

Pop Bottles of a Different Kind for NYE 2015

12/31/2014
Artwork by Madelyn Somers

Artwork by Madelyn Somers

There’s no sound as delicious as the pop of a bottle cork. After a long, festive week filled with sparkling holiday decor and wines to match—you might just want a cold beer. If you’re in the mood to switch things up this New Year’s Eve by swapping your champagne bottle for a beer bottle, check out First We Feast’s list of “10 Celebratory Beers to Drink On New Year’s Eve.” Cheers to 2015!

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